How to Get on Spotify Editorial Playlists

Landing on a Spotify editorial playlist is every artist’s dream. These playlists, like New Music Friday, RapCaviar, and Fresh Finds, are curated by Spotify’s in-house team and can transform your streams overnight.

But getting featured isn’t easy. With thousands of songs submitted every day, competition is fierce. You need more than just a good song—you need a solid strategy.

At TopChartPromo.com, we’ve helped artists secure coveted spots on premium playlists. In this guide, we’ll walk you through the process of getting on editorial playlists and how we can help increase your chances of success.

1. What Are Spotify Editorial Playlists?

Editorial playlists are handpicked by Spotify’s curators. These playlists are among the most popular on the platform and often define the trends in their respective genres.

Examples of Editorial Playlists:

New Music Friday: Weekly updates featuring the hottest new tracks across genres.
RapCaviar: One of Spotify’s most influential hip-hop playlists.
Fresh Finds: A place for discovering new and emerging talent.
Today’s Top Hits: Featuring global chart-toppers and trending songs.

These playlists are highly competitive because they’re trusted by millions of Spotify users for discovering new music.

2. Why Editorial Playlists Matter

Massive Exposure

Spotify editorial playlists can introduce your music to millions of new listeners. A single placement can result in thousands—or even millions—of streams.

Algorithmic Boost

Tracks featured on editorial playlists often see an increase in algorithmic playlist placements (e.g., Discover Weekly and Release Radar), creating a snowball effect for your streams.

Industry Credibility

Getting featured on an editorial playlist sends a strong message to fans, curators, and industry professionals that your music is worth paying attention to.

Pro Tip: While editorial playlists are highly competitive, consistent engagement and professional promotion can dramatically improve your chances. Let TopChartPromo.com help you craft a winning strategy.

3. How to Pitch Your Music to Spotify Editorial Playlists

Spotify offers a direct submission process for editorial playlists through Spotify for Artists. Here’s how to make your pitch stand out:

3.1 Submit Your Music Early

Spotify’s editorial team only reviews unreleased songs. To be considered, upload your track at least 7 days before its release date.

3.2 Be Specific in Your Pitch

When submitting your track, you’ll need to fill out a form describing your song. Include details like:

Genre: Be precise (e.g., “indie folk” rather than just “folk”).
Mood: Is it upbeat, emotional, or danceable?
Instrumentation: Highlight unique elements (e.g., live strings, layered vocals).
Cultural Relevance: If your song ties into current trends or events, mention it.

Pro Tip: Use data from previous releases to support your pitch. For example, highlight how your last track performed or the playlists it landed on.

3.3 Build Momentum Before Release

Spotify’s curators are more likely to consider your track if it shows early signs of engagement. This means you should:

Run a pre-save campaign to drive early saves and streams.
Promote your upcoming release on social media to create hype.

4. How Spotify Curators Evaluate Submissions

Spotify’s curators use a combination of human review and data analysis to evaluate songs. Here’s what they look for:

Engagement Metrics

Stream-to-Save Ratio: Tracks with a high percentage of listeners saving the song are seen as high-quality.
Repeat Plays: If listeners play your song more than once, it signals strong appeal.
Share Rate: How often are fans sharing your track?

Fit for the Playlist

Curators ensure your song matches the playlist’s theme, genre, and mood. For example, a laid-back acoustic track might fit well on Chill Hits, but not on Dance Party.

Consistency

Artists with a professional profile, steady releases, and previous playlist placements have a higher chance of being featured.

5. How TopChartPromo.com Can Help You Get on Editorial Playlists

While the editorial pitching process is competitive, partnering with an expert agency like TopChartPromo.com can significantly improve your odds.

Our Services:

Profile Optimization: We ensure your Spotify profile is polished and professional to make the best impression on curators.
Data-Driven Insights: Our team uses analytics to craft targeted promotion strategies that increase your track’s visibility and engagement.
Pre-Release Campaigns: We help build momentum before your release with pre-save campaigns and playlist placements.
Custom Pitching Assistance: We craft detailed, compelling pitches tailored to your track and the playlist you’re targeting.

Pro Tip: With our proven methods, you don’t have to navigate the complexities of Spotify promotion alone. Let TopChartPromo.com handle the hard work for you.

6. Common Mistakes to Avoid

Many artists struggle to get featured on editorial playlists because they make avoidable mistakes. Here’s what not to do:

6.1 Submitting Too Late

Tracks must be submitted before their release date to be considered. Uploading late means missing the opportunity entirely.

6.2 Vague or Generic Pitches

Pitches that lack detail or fail to describe the song’s unique qualities are unlikely to stand out to curators.

6.3 Ignoring Your Spotify Profile

Curators check your profile for professionalism and consistency. An incomplete profile can hurt your chances.

6.4 Using Fake Streams

Spotify’s algorithm detects fake streams and penalizes accounts that engage in bot-driven activity.

7. Focus on Long-Term Growth

While landing on an editorial playlist is a huge milestone, it’s just one piece of the puzzle. To build a lasting career, you need to focus on consistent growth through:

Regular releases
Engaging with fans
Securing placements on user-generated playlists

At TopChartPromo.com, we provide comprehensive Spotify growth strategies that go beyond one-time wins, ensuring your music reaches its full potential.

Conclusion

Getting on Spotify editorial playlists requires a combination of strategy, preparation, and persistence. From crafting the perfect pitch to building momentum before release, every step matters when it comes to impressing Spotify’s curators.

At TopChartPromo.com, we help artists position themselves for success by optimizing their profiles, driving engagement, and crafting compelling campaigns. With our expertise, you can focus on making great music while we handle the promotion.

Want to land your music on Spotify editorial playlists?Visit TopChartPromo.com today and take the first step toward Spotify success!